There are various fashion styling courses that are offered to future stylists who want to pursue a career in the fashion industry. These courses provide candidates with in-depth knowledge on various subjects that may include nail care, hair care, hair styling, personal care, wardrobe selection and garment selection.

Budding stylists who are interested in pursuing a career in the fashion industry can either opt for a 2 year Associate Degree Course in Fashion Designing or they can opt for a 4 year Associate Degree Course in Fashion Designing. Both these courses help future stylists understand various aspects of personal styling and also understand how the industry works. In addition to getting knowledge about the chosen path, these courses also teach the future stylist various other things such as how to develop contacts and how to keep clients happy.

Since there are many reputed training institutes that offer fashion styling courses, future stylists should consider various aspects before joining an institute. Some of the aspects that should be considered include the quality of training, internship, placement and future job opportunities. Aspiring stylists who are interested in getting job experience should look for fashion styling courses that also offer internship programs since these programs allow stylists to get hands on experience. The main benefit of an internship program is that most places that offer internship programs allow candidates to make a few unintentional mistakes as part of the learning procedure. These inevitable mistakes often prevent future stylists from making similar mistakes in the future.

The two types of fashion styling courses that are offered to future stylists who want to become personal stylists are virtual courses and face to face courses. Face to face courses are usually preferred by most people who have access to institutes that offer these courses since such seminars allow candidates to get hands on experience and practice while learning.

Although face to face courses have various benefits, many people opt for virtual courses for various reasons. Virtual courses are ideal for people who do not have enough time to attend face to face courses or live in a location that is far away from institutes that offer face to face courses. Some fashion styling institutes also offer blended seminars that allow candidates to enter both face to face seminars and virtual seminars. Blended seminars are considered to be ideal for future stylists who want to get both hands on experience and want to save time while learning the art of styling.

Going for a couple of moments to do your homework is among the wisest moves you may make when purchasing any product. This really is most certainly the situation when you’re searching to purchase furniture, whether it’s for the office or home. Some online analysis can rapidly let you know which kind of furniture is most the way you like. After you have whittled lower your requirements, the whole job may become much simpler.

Before you decide to make the leap and purchase your brand-new household furniture, you have to think about a couple of key details. Knowing quality could be a little tricky, but you will find ways it can be done. Considering along a warranty is an efficient method to establish the real quality of the product. The longer a product’s warranty, the greater a manufacturer thinks within the product. Using a warranty as the guide, you are able to bypass a lot of the clever salesmanship that may accompany furniture. Producers that know they’re developing a quality product may have no qualms about including a warranty.

Also make certain that you could see lots of images from the furniture that you’re purchasing. When websites offer you detailed pictures, it shows they have belief within their product. Some furniture retailers even offer you videos on the sites to ensure that you will get much more of a concept of the way the products will appear in your house. Be sure to consider the specs and measure your parking space to guarantee the product will fit nicely.

Changing any product whether it’s a vehicle, some type of computer or furniture is a total waste of your time and effort. Purchasing quality items which will last makes sense, as you will save time searching for substitutes. By doing all of your research and adhering towards the fundamentals, you’ll be able to find quality furniture in a reasonable cost. Prior to you making you buy the car, complete your “due diligence.” Contemplate the photos from the furniture and gain as much information as you possibly can including set up particulars, and warranty.

Online shopping has transformed the planet we reside in along with the right research now we are able to get preferred results.. People frequently make buying mistakes because of insufficient preparation and planning. Within the “dark days” prior to the Internet, it had been much more hard to research items to make certain these were worth your hard earned money. The good thing is that today all that has transformed.

Home furniture hire companies offer a wide range of top quality furniture including dining sets, bar stools, dining tables, dining chairs, oak dining sets, sideboards and everything you need to create a warm and comfortable environment instantly. Whether you are moving to another place or selling a property, you need to be sure that your furniture will arrive there on time. These companies can really help make your move seamless and trouble free. Many people make use of furniture hire to quickly convert their unfurnished properties into fully furnished homes that have a homely atmosphere, in order to increase the rental appeal of their property.

1. Home furniture hire companies usually have large stocks of soft seating chairs, tables, and executive furniture, as well as meeting and conference tables available for long and short term rental for nation-wide delivery. There are contemporary bedroom furniture, living room furniture, leather and fabric sofas and conservatory cane furniture, perfect for your home interior, and will make a statement all on their own.

2. These suppliers have got nearly everything you need to help you settle into your new surroundings immediately. They can really give your development the edge in the marketplace and can play a crucial part in making your property stand out from the crowd. This can be a key aspect in clinching a sale. Whether you simply require home packs, accessories and bespoke requirements or would like to meet a consultant, these companies can provide for all your temporary needs over a wide range of budgets.

3. There are many home furniture hire companies, who can help you present your property professionally and take a hands-on approach to decorate it, especially when you’re trying to sell a property. Property staging can allow you to achieve your goals, would encourage a faster sale as well as a greater return on your investment.

4. Some companies also provide efficient furniture hire for their employees including elegant wardrobes, sumptuous soft furnishings, bold sculptures, classic sofas and other contemporary dining furniture, which can really create the look to satisfy the lifestyle. They also offer flexible lease terms to meet your specific needs.

5. There are teams of professionals who can help you hire furniture on different terms and can make your Show home into a stunning development for your important buyers. All sorts of furniture packs can be hired easily and quickly installed without any effort on your part.

Home furniture hire will allow you to present your development property at its best and to give your property the sort of finish, which your buyers will always appreciate. Buyers always like to see the rooms dressed for best effect and these pieces of furniture are carefully tailored to the look and feel of the property and will present your property in a superb way, without any hassle of transporting the furniture to and from your property. Furniture rental also allows you to add value to the property without having to buy and then dispose of the furniture at a later date.

Introduction

The concept of instituting marketing principles to non-profit institutions such as library and information Services is no longer a controversy. Organizations operate in an environment of change. Today we live in a global market for many goods and services in which technology, purchasing power and many factors change on a regular basis. One of the key functions of marketing is to find out how these changes affect clientele’s wants and needs and to develop organizational strategies and plans that will ensure that the library meets these challenges (Dransfield and Needham, 1995). It is therefore not surprising that public librarians are joining the marketing bandwagon. This article explores the marketing activities in the operations of the Sierra Leone Public Library services.

Public Libraries

A Public Library is funded wholly and partly from public funds and the use of which is not restricted to any class persons in the community but freely available to all. It is a major agency of enlightenment for adults, providing for children the recorded experiences of others which will help them grow into adults.

Usherhood (1981) defined Public Library as an organization established, supported and funded by the community, either through local, regional or national government or through some form of or other community organization. It provides access to knowledge, information and works of imagination through a range of resources and services and equally available to members of the public community regardless of race, nationality, economic and employment status and educational attainment.

The Sierra Leone Library Board (SLLB)

The Sierra Leone Library Board (SLLB) was established by Ordinance in June, 1959. The setting up of the Board was envisaged in the Government’s White Paper on Educational Development in 1958 and its functions outlined therein as follows:

• To provide a national/public library Service;
• To support and reinforce program of adult and fundamental education;
• To provide effective services for children and young adults including requisite services to schools;
• To provide much needed information and references services;
• To provide where needed adequate services for special groups, that is women and girls, language groups.

The Central Library is designed to give public services to Freetown and also to function as headquarter of the National/Public Library services and to provide accommodation for a growing collection of book and non-book materials in the country. It does all technical processing of stock for the Regional and Branch Libraries and has an Adult Lending Reference and a Children’s department.

Libraries are charged with responsibility to provide information service to support educational, recreation and personal endeavors of the members of their respective communities and the Sierra Leone Library Board is not an exception to that. The following services are provided at the Sierra Leone Library Board to Clientele:

Children Services

The Sierra Leone Library Board provides information services to children by the provision of books and other materials for children which are often housed in a special section known as the Children’s Library. A special service for children known as child orientated educational program specially designed for younger library users is included in the children’s library services. They also provide services to children through storytelling, drama/play and reading aloud.

Book Borrowing and Lending Service

The main task of Sierra Leone Library Board is to provide the public with access to books and periodicals. The Sierra Leone Library Board typically offers access to a variety of books which are available for borrowing by anyone with the appropriate library card.

Current Awareness Service

At the Sierra Leone Library Board, current awareness service is aimed at bringing to the notice of potential users, newly available documents and information services. This is done by collating information and producing new secondary sources, circulating current periodicals or other documents acquired and producing and distributing one or more forms of bulletins.

Selective Dissemination of Information

A more personal information service is being run at the Sierra Leone Library Board in which the library constantly notifies library users about particular information/materials matching them in a profile of the information needs and research pre-occupation of their clientele. This is done by either bringing references to relevant items to the notice of their clients and by obtaining copies and then supply the documents themselves to library users.

Outreach Services

The Sierra Leone Library Board provides outreach information services which is committed to developing library outreach program for non-users, the undeserved, and people with special needs in the communities in restricted areas.

Computer and Internet Services

In an attempt to bridge the digital divide, information resources and government services are being provided online by the Sierra Leone Library Board. This is done by providing access to the Internet and public computers for users who otherwise would not be able to connect to these services.

Library Marketing

Marketing is often viewed as a set of strategies and techniques that belongs to administrators outside of librarianship. But, librarians are also involved in the marketing process. The essence of marketing involves finding out users needs and want, then setting out to meet these needs.

Marketing according to Weingand (1995) “can be viewed as a process of exchange and a way to foster partnership between the library and its community” (p.296). In order to maintain the relationship between the public library and the community, marketing strategies have to be employed as effective tool.

Marketing in the public library means more than simply promotion or selling. It is more concerned about user needs. Marketing the Public Library is a social and managerial process by which products and services as well as values are exchanged in order to fulfill individuals or group needs. Marketing refers to those instruments through which information, both raw and processed, are transmitted to its members. Promotion or campaigning is but two activities in the broader exercise of marketing

Planning Library Marketing Program

The continued existence of libraries, if not their survivals, may well depend upon the use of marketing and planning strategies, communicated through effective public relations, to significantly alter the perceived role and position of the library in society.

In a real sense, Public Relation is the promotion component of a full marketing plan of library program. It can be seen as the communicated module which serves the promotion function; conversely, it may be easily depicted as a philosophical relationship between library and community which serves as a guiding light for promotion activities.

Both communication and research skills serve well in the marketing planning process of which Public Relations is an important component. Specific skills and knowledge are also needed in marketing planning programs for libraries. It goes without saying that both ongoing marketing planning and programs, and in particular, how the needs of different groups of users differ from each other. Library and information services are complex entities, as are the human users and potential users of these services.

Planning, promotion and campaigning are but all activities in the boarder exercise of marketing. User studies therefore, have a very wide range of uses in relation to the planning of library marketing programs of a service. They contribute in the planning, promotion and development of library services. In their contribution they help in the understanding of different user group behavior and their needs, and can assist in effective campaigning and planning process.

Three steps to planning library marketing programs are:

• Knowing what your beliefs are and therefore what you want to achieve;
• Communicating these beliefs as practical objectives to the people with whom you work, in order that these objectives can be fulfilled; and
• Creating a vehicle which allows this to happen. This can only be achieved by defining the basic components and through organization.

Methods of marketing in Sierra Leone Library Board

Book Displays and Exhibitions

Displays and exhibitions are widely used in most public libraries as a marketing strategy to sell their products or items. The SLLB displays jackets of new books which are not yet included in the lending department for easy access by users and to increase usage. It is also a means of drawing the attention of users and non-users to particular aspects of library resources and services.

Printed materials and Publications

In order to make a very good image of the public library and for public librarians to establish better communication between the library and users, publicity programs are put in place by the management of the Sierra Leone Library Board through news release. The management also considers annual reports and newspapers as basic publicity techniques. Publications such as bibliographies, guides and brochures are used by the library to communicate with the wider public.

Public Relations Office

Public relations according to Usherhood (1981) is concerned with gaining of public support for an activity, cause, movement or institution. It is a process that furthers mental understanding and cooperation between a government; or any organization and its various public. The Sierra Leone Library Board has a Public Relations Office charged with the responsibility to enhance a smooth system of communication.

User Education/Readers Advisory Service

This could be described as training a group of users in the effective use of the library and its resources. It is used to stimulate the users to make greater use of the library and introduces library staff to clientele who might be reluctant to seek their assistance. This is the principal means through which library staff can learn about readers’ needs, opinions and habits. Good communication with readers enables staff to inform and influence readers.

The Media

These involve printed and audio-visual forms of communication and any necessary equipment to render them usable. The Press, radio and television are important means of publicizing information service, since they offer potential of reaching many people from all walks of life. The media are cultivated so that messages are distributed with regularity. Publicity mechanism such as news releases, special events and brochures can also be employed.

The Social Media Groups (SMG)

The Sierra Leone Library Board makes use of the Social media groups such as ‘Facebook’ and ‘Watsapp’ as an effective way for publicity in order to put their messages across to users of their services.

Challenges of Marketing Library and Information Services at the SLLB

A lot of challenges have militated against the effective planning and implementation of library marketing programs at SLLB. The following are some of the challenges:

• Inadequate Staff: Although staff numbers have been maintained, the ratio of professional staff is very low. The library is manned mostly by paraprofessionals who mostly lack the skills to plan and implement marketing programs.

• Finance: The library depends heavily on government subsidy. The government has no specific or substantial funds for the running of the library thus the library administration has to foot most of the bills that have to do with marketing. The irregular flow of funds has served as a barrier to the progress of marketing library and information services at the SLLB.

• Lack of standard printed materials and publications: The SLLB lacks most standard printed materials and publications due to poor planning of marketing programs. This negligence has made the library handicapped of public relations tools in the form of printed materials and publications such as newsletters, questionnaires, diaries and calendars.

• Displays are improper and exhibitions seem almost absent: The library depends mostly on donations and most of the books are acquired without jackets. Therefore displaying book jackets in inconsistent. In fact exhibition programs are yet to survive as they are only recently introduced. The library lacks relevant display and exhibition materials to mount these activities.

• Inability to organize frequent Radio Programs: The SLLB lacks media communication facilities. The library cannot frequently organize radio programs on its own because of lack of funds. The absence of radio programs stands out as an acute problem to the progress of marketing programs in the library.

Conclusively, marketing is the instrument that libraries use to transform their aims and objectives into operational plans of action. In most developing countries’ public libraries such as the SLLB, marketing strategies cannot operate properly due to the existence of bottlenecks in planning programs. Good marketing programs actualize the plans and measures necessary for the achievement of goals and objectives.

Taxi services serve people. The fleet of yellow-checkered cabs is the pride of the New York City. For years, these legendary cabs have been taking people to their destination. Roads look incomplete without these taxis.

Ways To Hire A Cab Taxi

There are two ways to hire a taxi:

*Take an empty taxi right off the street. The cab services have taxis in various parts of the city for people who need to use them.

*Dial a number of taxi service. These are call-in services. Tell them the address from where you want to be picked and the place to be dropped. The dispatcher connects to the special radio system of the taxi company and finds a taxi that is the closest to your address. The taxi reaches you in 5-10 minutes. It is far more convenient. You can book a taxi service without leaving the comfort of your home.

Certain taxi services accept advance reservations. One such is the limousine service. If, you have a wedding to attend next week, you can reserve a limo a week prior to the occasion.

Taxi Rates

Rates depend on the standard initial fare of the particular area. This includes the cost of hiring a taxi, tariff rate, travel distance, waiting time in traffic jams, and at the curbside for you.

If you do not own a vehicle, you can find numerous taxi cabs at airport terminals or outside hotels. You must know the base air taxi rates to and from the airport to important places of the city, to the heart of the city and suburbs. The general rate is $45. A taxi service will usually charge according to the miles traveled. This keeps the dealing clear.

Benefits Of Hiring A Taxi

Most of the taxi drivers are knowledgeable about the city. They are familiar with the traffic situations and know how to get you to your destination quickly and safely. You might worry about how you will reach the far end of the town. But for a taxi driver, it’s no big deal. You save a lot of trouble and time by hiring a taxi service.

Besides, in a metropolitan city, taxis are a good Eco-friendly option to travel. It’s best to park your car in the garage and hail a taxi. You can also car-pool. You can travel with your friends or colleagues in one taxi.

Another benefit of hiring a taxi is that you are saved from the headache of finding a place to park. Parking space is fast emerging as a big problem. Although taxis may not match the luxury of traveling in your own car, they offer a convenient and quicker traveling solution within the city. With the regulation of taxi service industry, taxi fares have become higher but they ensure that the driver has a valid license and permit for his cab. You only need to raise a hand while standing on the sidewalk and a taxi will arrive!